I have done over 100 booth events globally. I think you need to always come prepared with a list of people who you want to meet at the event , pre-seed that with maybe tweets about looking forward to catching them at the event and if you’re connected in any way invite them to stop by and say hi , bring friends . Know your audience and why they are attending the event. One last thing I do to get as much traction as possible is that I find that being friendly and saying hi to people who walk by is a great way to have people stop and talk with you , I also go to drink station and ask people how they like the event , how and if they saw anything that caught their eye, it’s a conversation starter.
Listen , listen and then talk !
[…] By the end of the event series, our attendees realized that they could answer this question powerfully by being the Jimmy Kimmel of podcasting, the blacksmith of branding, or the sensei of storytelling. Powerful packaging indeed. If you missed the events and want to experience the 3-1-3 Challenge for yourself, the good news is that you can buy a copy of Ryan’s book and see him live on his weekly podcast, The 3-1-3 Challenge. […]
[…] Ryan Foland is a global keynote speaker, author, and brand consultant who teaches people how to build their brand, get featured in publications, and grow their social media following. His clients include New York Times bestselling authors, venture capitalists, and Fortune 500 executives. His book Ditch The Act, helps executives and entrepreneurs navigate the waters of what to do, in the right order, to help them harness the power of vulnerability and authenticity to build a better, more relatable, more profitable brand. […]
[…] who attended the workshop was invited to win a spot on Ryan’s 3-1-3 Challenge podcast which features live hot seats that attendees could gain even more insights from regarding how to […]
24 Comments
Eric Golman
March 27, 2016Love this article. without water, we couldn’t brew Javazen!
ICC T20 world cup 2016
March 30, 2016Good article. I will be going through many of these issues
as well..
WILLIAM LOPEZ
March 31, 2016I have done over 100 booth events globally. I think you need to always come prepared with a list of people who you want to meet at the event , pre-seed that with maybe tweets about looking forward to catching them at the event and if you’re connected in any way invite them to stop by and say hi , bring friends . Know your audience and why they are attending the event. One last thing I do to get as much traction as possible is that I find that being friendly and saying hi to people who walk by is a great way to have people stop and talk with you , I also go to drink station and ask people how they like the event , how and if they saw anything that caught their eye, it’s a conversation starter.
Listen , listen and then talk !
Pasindu Ranasinghe
May 16, 2018Great post Mr. Ryan. Failing and failing fast is the best way to learn.🙏 #NewWay
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It’s A Wrap: Our Virtual Event Series On Your Business In 3 Words Was A Hit…And It Even Featured A Signature Ryan Foland Rap. | New Mexico American Marketing Association
September 22, 2020[…] By the end of the event series, our attendees realized that they could answer this question powerfully by being the Jimmy Kimmel of podcasting, the blacksmith of branding, or the sensei of storytelling. Powerful packaging indeed. If you missed the events and want to experience the 3-1-3 Challenge for yourself, the good news is that you can buy a copy of Ryan’s book and see him live on his weekly podcast, The 3-1-3 Challenge. […]
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November 18, 2020[…] Ryan Foland is a global keynote speaker, author, and brand consultant who teaches people how to build their brand, get featured in publications, and grow their social media following. His clients include New York Times bestselling authors, venture capitalists, and Fortune 500 executives. His book Ditch The Act, helps executives and entrepreneurs navigate the waters of what to do, in the right order, to help them harness the power of vulnerability and authenticity to build a better, more relatable, more profitable brand. […]
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