Podcast! The 3-1-3 Challenge with Ryan Foland: Roger Lockridge

Podcast! The 3-1-3 Challenge with Ryan Foland: Roger Lockridge

Are you up for the challenge? Welcome to the 58th episode of my podcast:
The 3-1-3 Challenge with Ryan Foland! I’m your host, Ryan Foland, which you probably guessed. I’m here to challenge you to keep things simple AND powerful. So what is this 3-1-3 Challenge? Well, can YOU boil down your messaging to 3 sentences, down to 1 sentence, and ultimately to just 3 words? This is what I’ve challenged people like you to do throughout my career speaking and consulting around the world, and now I’ve brought the 3-1-3 Challenge from the stage to the studio.

This week’s guest is Roger Lockridge, who is here to eliminate your fitness overwhelm. Join me as I put him in the 3-1-3 hot seat! Listen to the episode on Apple Podcasts, Spotify, Google Podcasts, and your other favorite podcast spots – subscribe and leave a 5-star review if you’re up for the challenge!

What is The 3-1-3 Challenge with Ryan Foland?

Ryan Foland (that’s me) will challenge you to keep things simple and make them powerful. The Global Keynote Speaker, Author, and Branding Expert has inspired thousands to obliterate and revitalize their brands with his infamous 3-1-3 Challenge. Can you boil down your messaging into 3 sentences, down to 1 sentence, and ultimately to 3 words? Now, Ryan’s taking the 3-1-3 Challenge from the stage to the studio with a podcast to challenge business executives, creative thinkers, marketing leaders, and possibly even you – are you up for the challenge?

Podcast Episode #58: Roger Lockridge – Stay Strong and Avoid Overwhelm

Roger Lockridge, Freelance Fitness Contributor, sits in the 3-1-3 hot seat to eliminate your fitness overwhelm. Hear how to simplify what you do, figure out what tactics will actually work for you, internalize the important messaging out there, avoid overwhelm in the fitness world, and one of the times he truly changed someone’s life. This episode covers everything from helping others at no cost to how to strengthen your messaging. Here’s a small sample of what you will hear in this episode:

  • Are Roger’s personal and business life intertwined?
  • Is he related to any Revolutionary War heroes?
  • Why do people care more about the problem you solve than what you do?
  • How severe is the problem you solve?
  • How does this actually work?
  • Is this a problem?
  • Who is your target market?
  • What does Roger have in common with a Ford F-150?

Connect with Roger on Twitter and Instagram at @RockLockridge and on LinkedIn.

Check out the episode link, show notes, and pictures below for much more detail. Let’s go!

Show Notes

Podcast! The 3-1-3 Challenge with Ryan Foland: Roger Lockridge

How do I get on The 3-1-3 Challenge?

Thank you, Roger, for attacking the 3-1-3 challenge like The Ford F-150 of Fitness Routines.

Think you’re up for the challenge yourself? Visit Ryan.Online/313me to apply for the show. You can also keep up with every single 3-1-3 Challenge by subscribing on your favorite app, leaving a 5-star review on Apple Podcasts, and connecting with me on Twitter, Instagram, LinkedIn, YouTube, Facebook, or following the #313Challenge on social media. Buy my new book Ditch the Act on DitchTheAct.com or at your local Barnes & Noble. Want to have me go through the 3-1-3 on stage at your event or with your company? Book me for speaking or consulting. Until next time, Keep it Simple.